The first edition of the International Bicycling Tourism Conference (IBTC) saw the light of day in 2020, in the run-up to the Fiets en Wandelbeurs in Utrecht. The conference brings together professionals from the tourism industry and stimulates the exchange of information on the development of bicycle tourism.
More than ever, bicycle tourism is in the spotlight. It is a sustainable activity that also contributes to a healthy lifestyle. This branch of tourism is also increasingly generating income for tourist destinations.
But the development of bicycle tourism has its own bumps and obstacles. The IBTC explains this and proposes solutions. Also, the IBTC presents case studies as an example. And of course the IBTC offers every opportunity for networking.
Due to the corona crisis, the second edition of the conference took place 100% online, on January 27 and 28, 2021. All available 150 online seats were taken; there were more applications for participation than there were seats. The effects of the corona crisis on bicycle use in Europe was in the spotlight at that edition, as was the marketing of bicycle routes.
Interested? Check out the IBTC website.