The event around the comparison and testing of e-bikes, e-mountain bikes and speed pedelecs.
On the 18th and 19th of February 2017, the first edition of E-bike Challenge took place in Flanders Expo in Ghent (Belgium), under the banner of ‘Hicle Outdoor’, together with Fiets en Wandelbeurs and Mount Expo. This total event attracted 15,532 visitors. The fourth edition is scheduled for February the 15th and 16th 2020, again in Flanders Expo.
The second edition will take place on March the 28th and 29th 2020 in Minneapolis Convention Centre.
Visitors will be able to try out a wide range of well-known brands of electric bicycles, speed pedelecs and e-mountain bikes on a large and challenging indoor test tracks. Exhibitors and experts will be there to answer any questions. Also, lectures and workshops inform visitors about the ins and outs of e-biking.
Visitors of E-bike Challenge are a 100% target group. They come to the ‘Challenge’ because they orientate themselves on the purchase of an e-bike. The USA as well as Belgium are real growth markets for e-bikes and the event offers bicycle brands an ideal opportunity to reach the right audience.
The booths of the exhibitors directly adjoin the bicycle test track (e-bike, e-mountain bike and speed pedelec) so visitors can get information about the models and immediately try out one or several of e-bikes.